Sell In Public

Profile image Anthony Graddy @agraddy.sip.name 9mo ago

I don't have a specific favorite technique but for cold outreach, I really like Evaboot's RABT method. It really helped me grasp what a cold outreach message should look like:
https://evaboot.com/blog/linkedin-inmail-best-practices

RABT method:

• Reason for outreach
* Explain clearly why the conversation is relevant for your prospect.
• Ask a question
* Ask a question to know if your prospect has the problem you solve.
• Back up with data
* Back up your question with data to show you have done your homework.
• Tease a solution
* Show that your solution is able to solve the problem but don't say how.

Comments Icon 0 Star Icon Star Icon 0 Flag Icon Flag Icon
Profile image Anthony Graddy @agraddy.sip.name 9mo ago

I don't have a specific favorite technique but for cold outreach, I really like Evaboot's RABT method. It really helped me grasp what a cold outreach message should look like:
https://evaboot.com/blog/linkedin-inmail-best-practices

RABT method:

• Reason for outreach
* Explain clearly why the conversation is relevant for your prospect.
• Ask a question
* Ask a question to know if your prospect has the problem you solve.
• Back up with data
* Back up your question with data to show you have done your homework.
• Tease a solution
* Show that your solution is able to solve the problem but don't say how.

Comments Icon 0 Star Icon Star Icon 0 Flag Icon Flag Icon

Error